I see the different Braun items the first word that comes to mind is sleek. Nothing is over done or complicated; it's simple. That's exactly how Dieter Rams wants things and I agree, to an extent.
When he said "having small touches of color makes it more colorful than having the whole thing in color," I initially thought, I like color and bright colorful things, why get rid of that? It's stylish and fun! But then I looked at his products and I understood. He talked about a calculator they had and how the only button that is a bright, different color is the equal sign because that is the purpose of the calculator, you are trying to get an answer. That bright yellow button gives you your answer.
I think Rams innovative ideas and ways of thinking for design are amazing. They are simple but technical. Objects we always use should be simplistic and handy, why complicate things? Yes, having your own unique style on things is fun and makes you stand out of the crowd. But when you can have something that is modern and sleek that is still stylish but honest and innovative, why mess with it?
No comments:
Post a Comment